Complex challenges deserve joined-up thinking
Complex challenges deserve joined-up thinking
Complex challenges deserve joined-up thinking
Kindred brings together exceptional people and specialist businesses to help clients tackle their most important challenges.
Kindred brings together exceptional people and specialist businesses to help clients tackle their most important challenges.
Kindred brings together exceptional people and specialist businesses to help clients tackle their most important challenges.
Building a business is exhilarating.
It’s also demanding.
There are moments of confidence and moments of doubt. Decisions that only founders can make. Challenges that don’t fit neatly into one discipline. Times when even the most experienced leaders wonder what the right answer is.
We’ve been there.
And we know how rewarding it is to see a business (and the people in it) flourish.
That’s what drives Kindred.
We bring together exceptional specialist businesses and work closely with their leaders to help them realise their ambitions, build healthier, stronger organisations and achieve more than they might on their own.
Their success is what matters to us. And we’re in it together.
Building a business is exhilarating.
It’s also demanding.
There are moments of confidence and moments of doubt. Decisions that only founders can make. Challenges that don’t fit neatly into one discipline. Times when even the most experienced leaders wonder what the right answer is.
We’ve been there.
And we know how rewarding it is to see a business (and the people in it) flourish.
That’s what drives Kindred.
We bring together exceptional specialist businesses and work closely with their leaders to help them realise their ambitions, build healthier, stronger organisations and achieve more than they might on their own.
Their success is what matters to us. And we’re in it together.
Great businesses are built by remarkable people.
Great businesses are built by remarkable people.
We help them go further.
We help them go further.
Great businesses are built by remarkable people.
We help them go further.
Specialist by choice.
Connected by design.
Specialist by choice.
Connected by design.
Specialist by choice.
Connected by design.
Each Kindred business is built around deep expertise.
Being part of the group connects that expertise, creating new possibilities for our businesses and their clients.
Each Kindred business is built around deep expertise.
Being part of the group connects that expertise, creating new possibilities for our businesses and their clients.
Helping organisations solve mission-critical challenges with bespoke technology, data and AI solutions that combine strategic insight and hands-on execution expertise.
Helping organisations accelerate growth by harnessing AI and data to surface insights, optimise operations, and streamline ESG reporting.
Strategic communications and brand agency that aligns creativity with purpose to build brands, and design initiatives that inspire action, engage audiences, and drive sustainable and profitable change.
Different expertise.
Shared philosophy.
Every Kindred business shares a way of working, built around curiosity, collaboration and a genuine commitment to helping our clients succeed.
Different expertise.
Shared philosophy.
Every Kindred business shares a way of working, built around curiosity, collaboration and a genuine commitment to helping our clients succeed.
We start with the right questions
Every engagement opens with a workshop. It’s how we get to know each other, rapidly surface the real insight and add value from day one.
A network, not an overhead
Every Kindred business can draw on the expertise of the wider group, giving clients access to broader thinking without the overhead of a large, integrated consultancy.
Expertise where it counts
We focus on the challenges that matter most, in sectors we know deeply and where our expertise can make a real difference.
Relationships matter
We believe the best work comes from strong relationships, open conversations and people who genuinely enjoy working together.
We start with the right questions
Every engagement opens with a workshop. It’s how we get to know each other, rapidly surface the real insight and add value from day one.
A network, not an overhead
Every Kindred business can draw on the expertise of the wider group, giving clients access to broader thinking without the overhead of a large, integrated consultancy.
Expertise where it counts
We focus on the challenges that matter most, in sectors we know deeply and where our expertise can make a real difference.
Relationships matter
We believe the best work comes from strong relationships, open conversations and people who genuinely enjoy working together.
“Being part of Kindred has given us more than support. We have people around us who understand what we’re trying to build, challenge our thinking and genuinely want us to succeed.”
Tristan Neagle
Managing Director, DataTruth
“Being part of Kindred has given us more than support. We have people around us who understand what we’re trying to build, challenge our thinking and genuinely want us to succeed.”
Tristan Neagle
Managing Director, DataTruth
“Being part of Kindred has given us more than support. We have people around us who understand what we’re trying to build, challenge our thinking and genuinely want us to succeed.”
Tristan Neagle
Managing Director, DataTruth
“Being part of Kindred has given us more than support. We have people around us who understand what we’re trying to build, challenge our thinking and genuinely want us to succeed.”
Tristan Neagle
Managing Director, DataTruth
Built from experience
Built from experience
Kindred was founded by three people who have spent their careers building businesses, growing them and helping founders navigate the decisions that shape them.
We’ve experienced the excitement of creating something from nothing. The responsibility of leading teams. The uncertainty that comes with big decisions. The pressure that leadership can bring.
Those experiences have taught us something important.
The people you have around you make all the difference.
Kindred brings together people with different experiences, perspectives and expertise, working closely with business leaders to help them make better decisions, realise their ambitions and go further.
Kindred was founded by three people who have spent their careers building businesses, growing them and helping founders navigate the decisions that shape them.
We’ve experienced the excitement of creating something from nothing. The responsibility of leading teams. The uncertainty that comes with big decisions. The pressure that leadership can bring.
Those experiences have taught us something important.
The people you have around you make all the difference.
Kindred brings together people with different experiences, perspectives and expertise, working closely with business leaders to help them make better decisions, realise their ambitions and go further.
Fred Brown
Partner
Business Builder
Commercial Leader
Founder
Fred Brown
Partner
Business Builder
Commercial Leader
Founder
Rob Robinson
Partner
Strategist
Brand Builder
Founder
Rob Robinson
Partner
Strategist
Brand Builder
Founder
Otto Stevens
Partner
Growth Advisor
Dealmaker
Founder
Otto Stevens
Partner
Growth Advisor
Dealmaker
Founder
Why Kindred?
Why Kindred?
The world’s most important problems rarely fit neatly into one discipline. They cross technology, data, communications, strategy and the realities of how organisations actually work.
Yet expertise still tends to sit in separate places.
Kindred brings together specialist businesses with the freedom to develop deep expertise, distinctive cultures and original thinking – while creating the connections that allow them to work together when it matters.
We stay intentionally small at the centre. Our focus is on helping each business become healthier and stronger, while opening up opportunities that would be harder to reach alone.
For our clients, that means access to exceptional specialists who can bring in the right expertise when it’s needed, without the weight and overhead of a traditional network.
The measure of success is simple: every business should be better because Kindred exists.
The world's most important problems rarely fit neatly into one discipline. They cross technology, data, communications, strategy and the realities of how organisations actually work.
Yet expertise still tends to sit in separate places.
Kindred brings together specialist businesses with the freedom to develop deep expertise, distinctive cultures and original thinking – while creating the connections that allow them to work together when it matters.
We stay intentionally small at the centre. Our focus is on helping each business become healthier and stronger, while opening up opportunities that would be harder to reach alone.
For our clients, that means access to exceptional specialists who can bring in the right expertise when it’s needed, without the weight and overhead of a traditional network.
The measure of success is simple: every business should be better because Kindred exists.
The world’s most important problems rarely fit neatly into one discipline. They cross technology, data, communications, strategy and the realities of how organisations actually work.
Yet expertise still tends to sit in separate places.
Kindred brings together specialist businesses with the freedom to develop deep expertise, distinctive cultures and original thinking – while creating the connections that allow them to work together when it matters.
We stay intentionally small at the centre. Our focus is on helping each business become healthier and stronger, while opening up opportunities that would be harder to reach alone.
For our clients, that means access to exceptional specialists who can bring in the right expertise when it’s needed, without the weight and overhead of a traditional network.
The measure of success is simple: every business should be better because Kindred exists.
Building better businesses
Building better businesses
Building better businesses
The right conversation can change everything
The right conversation can change everything
The right conversation can change everything
Kindred is built on relationships.
If you’re building or advising an exceptional business, looking for a partner to help solve an important challenge, or simply believe there’s a better way to create long-term value, we’d love to meet you.
Let’s start with a conversation.
Kindred is built on relationships.
If you’re building or advising an exceptional business, looking for a partner to help solve an important challenge, or simply believe there’s a better way to create long-term value, we’d love to meet you.
Let’s start with a conversation.
A group of people and businesses committed to helping our clients with the mission-critical issues they are facing in a complex world.
A group of people and businesses committed to helping our clients with the mission-critical issues they are facing in a complex world.
© 2026 Kindred
© 2026 Kindred
The Kindred Group London Ltd. Registered in England and Wales No. 16080597. Registered office: Rutters End, Old Milton Road, Bedfordshire, England, MK44 2DJ.